Here is the proposed schedule for the October 2015 group of digital marketing intensive.

Schedule of Digital Marketing Intensive (October 2015 Group)

(Week 1) Oct 18: Intro to digital marketing, digital marketing landscape and overview of digital marketing and what you are going to learn – COMPLETED.

(Week 2) Oct 25:Website Optimization and Landing Pages, Landing Page Optimization

(Week 3) Nov 1: Search Engine Optimization

(Week 4) Nov 8: 1-on-1 Discussions

(Week 5) Nov 15: Blogging

(Week 6) Nov 22: Email List Building / Lead Generation

(Week 7) Nov 29: Email Marketing

(Week 8) Dec 6: Inbound Marketing 

(Week 9) Dec 13: 1-on-1 Discussions.

(Week 10) Dec 20: Content Marketing. COMPLETED

Year End Break

(Week 11) Jan 10: Social Media Marketing – Organic

(Week 12) Jan 17: Social Media Marketing – Paid

(Week 13) Jan 24 Using Videos for Marketing and Lead Generations

(Week 14) Jan 31 Search Engine Marketing (with Google Adwords)

(Week 15): 1-on-1 / Group Discussions

(Week 16) Feb 14: Search Engine Marketing (with Google Adwords)

(Week 17) Feb 21: Web Analytics (Measuring your digital marketing)

(Week 18) Feb 28:  Growth Hacking

(Week 19) 1-on-1 / Group Discussions

(Week 20) Mar 13: Conversion Rate Optimization

(Week 21) Mar 20: Planning and Executing Your Digital Marketing Campaign

(Week 22) Mar 27: Work together to create a custom roadmap for you.

This is a tentative schedule shared to understand the flow, subject to change based on student and learning needs.