Category Archives: Digital Marketing

The Ultimate Landing Page Guide to Create High Converting Pages (to Give Your More Leads and Sales)

I felt out of place at my new gym. Until Pritish came to help me. I met Pritish in Dec of 2011 when I joined this new gym. I wanted to improve my fitness. I was already doing more than 50 Surya Namaskars (Sun Salutations) a day. Now, I wanted to do more. Problem was … Continue reading The Ultimate Landing Page Guide to Create High Converting Pages (to Give Your More Leads and Sales)

Email Marketing Guide: How to Use Power of Humans Emotions (and some help from Technology) to get Money, Love, Fame and Growth

I was hungry and embarrassed. Why? You’ll ask. Thanks to this friend who had invited me for dinner at a popular restaurant. It was a long day for me and I travelled in evening traffic to reach this restaurant right across the street from where my friend worked. When I was about the reach around … Continue reading Email Marketing Guide: How to Use Power of Humans Emotions (and some help from Technology) to get Money, Love, Fame and Growth

List Building Guide: How to Create an Audience that’s Ready to Buy

Don’t laugh once you read the next line. I started writing this email – listening to “Saat Samandar Par” from the movie “Vishwatma” (1991) – while feeling cold – sitting in a nice hotel’s windy patio (smoking area actually). Raise your hand if you know about that movie and the song. Say “Yes” in your … Continue reading List Building Guide: How to Create an Audience that’s Ready to Buy

How to use social media for employer branding

Here are some ideas that you can explore and use. You may already be doing some of these. Ignore them and utilize the ones that appeal to you and are doable. Content marketing can play a big role in executing on your employer branding strategy. Content marketing is nothing but solving the customer problem (prospective … Continue reading How to use social media for employer branding